Jacksonville Transportation Authority (JTA)

MOVE2027 Strategic Plan

InfraStrategies led the development of the new strategic plan for the ​Jacksonville Transportation Authority (JTA), Mobility Optimized Through ​Vision & Excellence (MOVE) 2027. As a transportation authority, JTA’s ​operations cover bus, including bus rapid transit (BRT), roadways, including ​complete streets and active transportation, paratransit, and the automated ​Skyway people mover.

Building upon the work undertaken by JTA under ​MOVE Phase I as the Authority was emerging as a regional leader in fighting ​the COVID-19 pandemic, MOVE2027 is a blueprint for the next 5 years of ​JTA’s continuing growth. InfraStrategies led visioning sessions with the Board ​of JTA, the executive leadership team and numerous regional stakeholders to ​develop updated mission, vision, core values and goals for JTA. The team also ​developed a comprehensive list of initatives, strategies and actions to support ​the goals across core transit services, multimodal infrastructure, customer ​experience, regional connectivity, innovative and sustainable mobility, ​partnerships and economic development, and organizational excellence. ​InfraStrategies developed cost estimates and a phased implementation plan ​for the initiatives, which was released to the public as the MOVE2027 Plan in ​the summer of 2022, and was used as the basis for JTA’s budget planning ​processes in fiscal year 2023.

Key Staff

Sophie Guiny

Carolyn Flowers

Key Service Areas

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Jacksonville Transportation Authority (JTA) Facility Decentralization and Fleet Master Plan